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Entrepreneurship
Why Jaguar’s controversial new logo actually signals a big shift in car branding
Carmakers are signaling their move from combustion to electric vehicles with new logos that are lighter, rounder, and more lowercase.…
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Politics
Did the WNBA accidentally leak the nickname and logo of its Toronto franchise?
After months of speculation, Toronto’s WNBA expansion team may finally have a nickname: the Toronto Tempo. Screenshots circulated on social…
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Entrepreneurship
Jaguar’s new EV is as wild as its new logo
Jaguar’s new concept car, Type 00, comes after a controversial rebrand. The car could be just as polarizing. Jaguar has…
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Other Sports
Billy Napier calls Florida’s flag-planting on FSU logo ’embarrassing’
Florida coach Billy Napier issued an apology and vowed consequences after his players celebrated their road win over rival Florida…
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Football
Barcelona unveil Coldplay logo for Clásico vs. Real Madrid
Sam Marsden, Barcelona correspondentOct 17, 2024, 03:15 AM ET Coldplay’s logo will adorn Barcelona’s shirt during Oct. 26’s Clásico against…
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Entrepreneurship
What FIFA’s new controversial logo reveals about the power of branding
From FIFA’s latest design to a hot AI startup’s barely-there branding, recent examples show how a logo—any logo—can make a…
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