Entrepreneurship

How pop hit ‘OMG’ became the perfect anthem for the Mets

“OMG” has raked in over 2 million on-demand audio and video streams in the U.S. through Oct. 10.

It’s a pop hit like many others: An ascending chorus, an addictive hook, a warm rhythm. But “OMG,” performed by New York Mets infielder Jose Iglesias, has become the perfect anthem for the team’s unlikely playoff run.

Since its release on streaming platforms in late June, “OMG” has become a hit for a Mets team with a fun-loving vibe, embraced on and off the field. The largely Spanish-language “OMG” is ubiquitous at Citi Field, while also raking in well over 2 million on-demand audio and video streams in the U.S. through Oct. 10, according to the music data and analytics company Luminate. On YouTube, the official music video has nearly 4.5 million views.

As the Mets head back to home turf Wednesday in the National League Championship Series against the Los Angeles Dodgers, “OMG” may continue to soar: On Friday, superstar Pitbull shared a remix of the song alongside Colombian singer Silvestre Dangond.

Here’s how a baseball player whose career seemed to be nearing its end hit a home run with the song.


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