Entrepreneurship

How long will Elon Musk and Donald Trump’s lovefest last?

Two massive egos and two idiosyncratic entrepreneurs have joined forces. That’s not always a recipe for success.

The bromance between Donald Trump and Elon Musk is one of the strangest outcomes of the 2024 presidential election cycle, with Musk stumping for Trump on the latter’s successful presidential campaign, and pushing Trump to voters through X, his social network. Postelection, the bromance has continued, with Musk sitting in on a call last week between Trump and Ukrainian president Volodymyr Zelenskyy. The partnership is set to persist into the White House, with Trump announcing Musk as a co-head of a newly formed Department of Government Efficiency, (DOGE for short, a reference to the popular meme coin).


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