Entrepreneurship

Here’s how the ‘New York Times’ became the ‘Gotham Gazette’ for a single day

Old school newspaper hawkers will be handing out copies of the ‘Gotham Gazette,‘ a newspaper inspired by the new show ‘The Penguin.’

Given the semi-annual world-ending events and the bevy of unhinged, heavily costumed folks behind them, a comic book universe would be an objectively terrible place to live. Luckily, New York City is not Gotham City—even though it inspired it. But if you pass through Grand Central Station today, or Little Italy, or Times Square, you’ll see old-school newspaper hawkers schlepping copies of the Gotham Gazette—and if you’re a print subscriber of The New York Times, you’ll even get one right on your doorstep, wrapped around your regular paper.


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