Entrepreneurship

Forget about EV range—and focus on this instead

Car companies love boasting about range and acceleration. That’s a problem.

Americans shopping for a new electric vehicle can choose from dozens of models available in hundreds of configurations, andthe options keep growing. One way or another, they’ll have to narrow those choices as they select their next car. Many will compare style, price, and the brand’s reputation—as well as numbers that capture vehicle quality.


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