Entrepreneurship

Starbucks holiday drinks arrive as CEO plans to scale back standard menu

Festive flavors are safe, but year-round menus may be in for a post-holiday overhaul.

The holidays are still a bit away, but at Starbucks, you can get into the spirit starting tomorrow, November 7. That’s when the coffee chain rolls out its festive holiday menu. The lineup includes one new refresher, some holiday drinks that have been around for decades, and some sweet and savory grub. 

Since CEO Brian Niccol took over in September, there already have been a slew of welcome changes at Starbucks, such as no added fees on nondairy-milk drinks and the return of the condiment bar and handwritten (in Sharpie) names on cups—a more personal throwback to the brand’s earlier days. Baristas have been pushing for changes, too.


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